Is this app suited well for social media marketing? Again, Photoshop and Illustrator can do incredible things, but they are complete overkill for most people trying to create images for their social media marketing channels. This isn't to say there won't be some learning curve, just that it doesn't require a textbook to climb.

Social media management is rarely done by people with a design background, so any app has to cater to regular people.

Is this app easy enough for anyone to use? Tools like Photoshop and Illustrator are incredible in the right hands, and unusable in the wrong ones. I generally focused on the overall ease of use and professional offerings of each app, but I also had some key criteria that each app needed to meet to be included on this list: I also created at least two test posts using the templates (with most of the favorites, even more). To evaluate each social media post maker, I spent a significant amount of time browsing hundreds of themes to get a feel for the quality of each one.

Granted, some of these are more limited free plans of premium products, but they're are all up to the job of creating awesome images for your social media marketing channels. I've considered more than 30 free graphic design apps and found five incredible, free resources. What makes graphic design apps free isn't a lack of quality. Then, all you have to do is mix and match things with your own brand elements to have something unique and powerful.Īnd you don't need to pay huge prices to get incredible results. That's why graphic design apps are crucial: instead of starting from scratch each time, you'll have a range of great templates and design resources (like stock images, icons, shapes, and text styles) ready to go. Social media posts have a very short lifecycle, so you don't want to spend hours creating them. For more details on our process, read the full rundown of how we select apps to feature on the Zapier blog. We're never paid for placement in our articles from any app or for links to any site-we value the trust readers put in us to offer authentic evaluations of the categories and apps we review. We spend dozens of hours researching and testing apps, using each app as it's intended to be used and evaluating it against the criteria we set for the category. All of our best apps roundups are written by humans who've spent much of their careers using, testing, and writing about software.

Simple free illustration software